From look to voice, we gave Protectra its armor.
Protective wear isn’t just about safety — it’s about confidence. Protectra came to us ready to enter the market but needed a brand that could stand tall and speak strong.
We created a bold identity system — from logo and color palette to typography and visual style — built to match the grit of the product. No frills, no soft edges. Just sharp, modern branding that said built to protect.
Once the brand was locked in, we took it to social. We crafted their launch presence: clean visuals, strong copy, and content that gave Protectra the authority it needed from day one. From identity to first impression, we made sure Protectra’s voice carried the same toughness as the gear itself.